BrainReference is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
We aim to provide consumers with helpful, in-depth information about brain health products. Whether we make money or not on a certain page does not influence the core mission of our writers and medical reviewers, which is to publish content that is accurate and informative.
All product names, logos, and brands are the property of their respective owners.
For more information, see our full Advertising Disclosure
Serenity Now Review – 8 Reasons Why
Serenity Now is a nutritional supplement designed to support stress coping mechanisms and reduce nervousness, frustration, and mental exhaustion experienced during stressful times. The company behind this supplement is DaVinci Laboratories. The producer has a history of more than 40 years in this industry and is located in Vermont, USA. The company remains a family owned business and claims to be dedicated to providing the safest and highest quality products that are backed by scientific evidence. Their policy is based on honesty towards the consumer, which allegedly has made them one of the leading companies in the dietary supplements industry. Their line of products is also impressive, with a few hundred products available at this time on the market.
The Serenity Now formula is based on a proprietary blend consisting of L-Theanine and Lactium, a patented compound extracted from cow’s milk protein. The third ingredient in this formulation is Stevia Leaf extract. We will analyze below each of the active compounds’ properties and their benefits in the stress reduction area.
1) What is Serenity Now?
Theanine is the main active compound in green tea. Suntheanine is a proprietary form of the amino-acid L-Theanine. This chemical has been shown to promote relaxation and calmness without altering the ability to think clearly and function in normal parameters. Other tonics (like Caffeine) have been reported to cause unwanted side effects along with the energy boosting effects. Some of the most common adverse reactions associated with such tonics include drowsiness, tremor, nervousness, and agitation, not to mention a sudden drop in energy levels after a few hours after the administration. Because it lacks such unwanted side-effects L-theanine is considered a superior tonic, and is commonly seen alongside Caffeine supplements particularly to smooth out te benefits and reduce the side-effects intensity. Suntheanine (and Theanine supplements in general) work by regulating the alpha brain waves, specific to the calm but alert state. At the same time it reduces the beta brain waves characteristic to excited states. Suntheanine also supports synthesis of GABA, the chief neurotransmitter in the brain responsible for the body’ response to stressful situations.
Lactium was shown to effectively improve sleeping patterns, one of the common problems experienced by individuals who are under a lot of stress. A double-blind placebo controlled study involving 32 human subjects stands as a testimony of the compound’s efficacy in improving various parameters regarding the quality of sleep in stressed people. Other studies have shown Lactium can also benefit the cardiovascular and digestive functions, and improve social and intellectual capacities.
Stevia has been traditionally used as a tea ingredient and as a sweetener. Medicinally it is used in the treatment of diabetes (studies confirmed it does not affect blood sugar levels, insulin levels, and tension), promote healthy weight (it does not increase calorie intake), improve metabolism, reduce blood pressure, and provide an effective antioxidant defense with potential benefits in the prevention of various types of cancer. There is a lot of controversy around Stevia products at this time, some researchers claiming the long-term effects and potential side-effects are unknown and cannot be evaluated at this time.
2) Serenity Now Nutrition Facts
Serenity Now contains the following ingredients: Serenity Now contains the following ingredients: Proprietary Blend containing L-Theanine (Suntheanine brand) and Casein decapeptide (Lactium), Stevia Leaf Extract, Xylitol, peppermint, artificial orange flavor, vegetable Stearate.
3) Does Serenity Now Work and it is Safe?
Serenity Now is a combination of herbal extracts and aroma spices. There is little information on this formula as it appears that the manufacturer is extremely protective with its products. In fact, they have a policy against selling Serenity Now in any state that has passed laws banning any ingredients used in this formulation.
It is important to note that Serenity Now is different from the products we usually review here. This is not a supplement but a form of aromatherapy. According to the company, the brain can respond to certain aromas and scents. Therefore, this product is claimed to be highly effective in improving mood, reducing stress and anxiety and supporting the overall cognitive function.
There are several different scents offered by Serenity Now: Vanilla Honey, Blueberry, Strawberry, Grape, Spearmint, Mango, and Apple.
It’s hard to tell how effective this product is. Aromatherapy is an old “science, ” but many scientists are still skeptical regarding this procedure. We were unable to find any relevant clinical studies to support the Effectiveness of Serenity No, but it appears that the product has received some positive testimonials online.
4) Serenity Now Claims
- The formula is based on clinically researched and patented compounds
- The product comes as chewable tablets with natural orange/mint aromas which make it easier to take
- Serenity Now is based on the synergistic combination of L-Theanine with Lactium which improves the formula’s time of action and potentiates its calming effect
5) What You Need to Know Before Taking Serenity Now
- To ensure a month’s supply, consumers have to order 2 bottles of Serenity Now (2 capsules per day- 30 capsules per bottle
- The monthly price is high ($78) + shipping taxes
6) Serenity Now Price
Serenity Now is an average priced product. Please note that the manufacturer is only shipping this product within the United States.
7) Directions For Taking Serenity Now
In his formulation however, the compound has been included merely to provide a pleasant taste, without adding any calories or increasing blood sugar levels.
8) Bottom Line – Does It Really Work?
Serenity Now is a nutritional supplement based on natural ingredients and proprietary compounds that have been researched as potential alternatives for reducing stress symptoms. The formulation has a pretty simple list of ingredients, based mainly on two compounds advertised to act as a synergistic blend with enhanced benefits in reducing stress levels.
Unfortunately there are no testimonials available at this time about this supplement. In lack of any scientific proof of its benefits, the potency of the formula is debatable. Still, let’s keep in mind that both L-Theanine and Lactium are considered generally safe for human consumption and have been individually shown beneficial for human health.
An excellent focus and attention supplement in 2021 is HCF® Happy, Calm & Focused. Starting in 2001 and 45 countries worldwide, the company has been dedicated to only the foundational building blocks of life; amino acids, minerals, and vitamins, unlike the common high-dose 'all-in-one' or artificially stimulating/inhibiting herbal ingredients found on the market today for supporting calm and focus.
|Serenity Now Customers Also Bought:||
10+ Yrs Proven
|HCF Happy, Calm & Focused
Things Customers Want to Know about Serenity Now
Serenity Now includes the following ingredients: Damiana, Mugwort, Lion's Tail, Blue Lotus, Red Clover, Siberian Motherwort, Almond, Molasses, Honey, and Vanilla.
Serenity Now comes as a product designed to provide an efficient stress formula for the brain. Common ingredients like L-Theanine and Stevia, as well as milk protein are all present in Serenity Now's composition. While the green tea extracted amino acid known as L-Theanine is known to have beneficial effects in dealing with sleep problems and mental focus, Stevia, another major component of Serenity Now is shown to have no significant side effects. This product is offered by DaVinci Laboratories.
Aromatherapy is a common practice with a long history of use. Evidence suggests that aromatherapy may be effective in improving mood, reducing stress and anxiety and supporting the overall cognitive function.
Serenity Now may look appealing for many people who believe in this practice. However, we would recommend our readers to further research into this product before making a final decision.